Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

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Best Practices for Email Marketing: Email Variety = Success

As a marketer, you probably know you can send different types of emails to achieve various business...

The Carbon Footprint of Enterprise Email Marketing

If you’ve researched the carbon footprint of email, much of what you’ll read addresses an...

Motiva’s Product Updates and Coming Attractions for March 2023

The latest updates for Motiva and Dark Pool users will help streamline workflows, improve overall...

4 Ways to Stay Cutting Edge with Your Email Marketing in 2023

Are you looking to stay ahead of your competition in 2023? Here are four areas email marketers...

Will ChatGPT Replace Human Creativity? Our Interview with the Hyped AI

ChatGPT has been making headlines for the last few weeks, and for good reason: It's the most...

Cheat Codes for Marketers: How to Use Motiva’s Subject Line Analyzer

Introducing our upgraded subject line analyzer, now with automatic subject line generation.

Motiva AI Awarded Patent for STO

The United States Patent and Trademark Office has just issued a patent covering Motiva's AI...

Announcing support for Adobe Marketo

We're super stoked to announce beta support for Adobe Marketo Engage! Get in touch if you are a...

What Litmus' State of Email 2021 Means for Marketers

Late last year, Litmus released their annual State of Email report, and it's a fascinating read....

How Motiva AI uses Multi-Armed Bandit Modeling in Message Testing

Wondering how Motiva message testing works? Here's a peek under the hood.

What is Artificial Intelligence and How Can It Help Marketers?

What is Artificial Intelligence? In popular culture, and science fiction in particular, artificial...