Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

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Artificial Intelligence

Best Practices for Email Marketing: Email Variety = Success

As a marketer, you probably know you can send different types of emails to achieve various business...

Motiva’s Product Updates and Coming Attractions for March 2023

The latest updates for Motiva and Dark Pool users will help streamline workflows, improve overall...

Worried About Data Compliance? Motiva's Dark Pool Can Help

There are really two different types of compliance with which email marketers should concern...

4 Ways to Stay Cutting Edge with Your Email Marketing in 2023

Are you looking to stay ahead of your competition in 2023? Here are four areas email marketers...

Will ChatGPT Replace Human Creativity? Our Interview with the Hyped AI

ChatGPT has been making headlines for the last few weeks, and for good reason: It's the most...

Cheat Codes for Marketers: How to Use Motiva’s Subject Line Analyzer

Introducing our upgraded subject line analyzer, now with automatic subject line generation.

Motiva AI vs. Eloqua's Advanced Intelligence: What You Should Know

Cross-shopping Motiva AI and Eloqua's Advanced Intelligence? Here's what you need to know.

Best Practices for Effective Multivariate Message Tests: CTAs

If you’re new to the idea of multivariate message testing – experiments that go beyond A/B message...

What Litmus' State of Email 2021 Means for Marketers

Late last year, Litmus released their annual State of Email report, and it's a fascinating read....

Send Time Optimization: How Ours is Different, and Best Practices

Want to impress your audience? Use Motiva's Send Time AI

5 Reasons Why Motiva is Essential to Your Marketing

Any email platform can Batch 'N' Blast. For true email marketing success, you need Motiva.

3 Reasons Why Segmentation is Vital for Email Marketing

How do you connect with your audience? One segment at a time.