Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

Posts about

improvement

PTC implements Motiva optimizations to increase click throughs by 46%

Learn how PTC, a global digital transformation solutions provider, partnered with Motiva to become...

How Royal Mail Achieved 45% Revenue Boost with Motiva Message Testing

  Robin Woolley, an email marketing executive at Royal Mail and an avid Motiva Message Tester,...

How to Use the From: Line to Boost Email Open Rates

  There's a lot of focus on subject line testing for content optimization, but subject lines are...

Tips and Tricks for Optimizing Event Promotions

  Events are a great way to qualify leads and build a relationship with potential and existing...

How to Conduct Send Time Analysis to Improve Your Email Strategy

  A well timed email can be the difference between a new relationship or a missed opportunity. ...

How to Prioritize Opportunities for Email Marketing Optimization

  If you have limited resources and time to optimize your email marketing campaigns and you’re not...