Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

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marketing automation (3)

The 4 Points of a Great Business Case Study

Communicating marketing impact is more important than ever. Digital channels give us access to an...

Why a Staggered Send is Better for Send Time Optimization

Send Time Optimization (STO) isn’t a new concept. As email marketers, we’ve all thought about when...