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Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

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Send Time AI

Best Practices for Email Marketing: Email Variety = Success

As a marketer, you probably know you can send different types of emails to achieve various business...
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Motiva AI vs. Eloqua's Advanced Intelligence: What You Should Know

Cross-shopping Motiva AI and Eloqua's Advanced Intelligence? Here's what you need to know.
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How to be a Rock Star (at Your Next Performance Review)

Looking to stand out during your next performance review? Learning how to use Motiva to optimize...
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Motiva AI Awarded Patent for STO

The United States Patent and Trademark Office has just issued a patent covering Motiva's AI...
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Why Your Open Rates Have Plummeted (and What You Can Do About It)

Got the 22A Auto-Open Blues? Eloqua's update in response to Apple's Mail Privacy Protection should...
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4 Strategic Components for Marketing Success

What can you do to improve communication with your core audience?
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Send Time Optimization: How Ours is Different, and Best Practices

Want to impress your audience? Use Motiva's Send Time AI
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Every Email is an Opportunity: Tips for Automated Nurture Campaigns

Every email marketing campaign is an opportunity to learn more about your audience. With every...
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5 Reasons Why Motiva is Essential to Your Marketing

Any email platform can Batch 'N' Blast. For true email marketing success, you need Motiva.
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Why Your Send Time Optimization Doesn’t Work (and What To Do About It)

The ugly truth is that most Send Time Optimization is overly simplistic and easily fooled.
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How to Improve Email Deliverability and Your Sender Score

Email deliverability is a major concern for marketers, but taking these steps will increase the...
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How Send Time AI Reaches Your Contacts on Their Schedule

By combining your audience's historical open data with advanced AI modeling, Per Contact Send Time...
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