Motiva AI Blog

The latest tips and tricks for optimizing email marketing campaigns, including Send Time AI, Multivariate Message Testing, and Frequency Management.

Posts about

Send Time AI (2)

Tips and Tricks for Optimizing Event Promotions

Events are a great way to qualify leads and build a relationship with potential and existing...

How to Conduct Send Time Analysis to Improve Your Email Strategy

A well timed email can be the difference between a new relationship or a missed opportunity....

How to Prioritize Opportunities for Email Marketing Optimization

If you have limited resources and time to optimize your email marketing campaigns and you’re not...

Why Message Testing Doesn't Work with Small Contact Groups

Yeah, I know. It's an unfortunate reality. But running a message test with less than 1,000...

Why a Staggered Send is Better for Send Time Optimization

Send Time Optimization (STO) isn’t a new concept. As email marketers, we’ve all thought about when...